Hello Venturer,
Imagine spending two years preparing to host a dinner, and everything is set. You’ve hired the best staff, from concession workers to entertainers. The venue’s ambience is enchanting. Your event is the most-discussed topic on social media. But only 30% of your guests arrive. Does that sound absurd?
Well, that’s what Côte d'Ivoire, the current AFCON host, is experiencing. The country spent the last two years building stadiums, roads, hospitals and other infrastructure to prepare for the continent’s biggest sports festival. Yet, the stadiums are often scanty. Attendance often ranges between 30-50% of stadium capacity. What’s more interesting is that this isn’t the first time. Why is this happening?
This week, we looked into why AFCON struggles to fill seats on each matchday. And what we found is that the answers are more about Africa’s economics than about the love for football. Enjoy.
Oluwatosin Ogunjuyigbe
Staff writer, Ventures Africa.
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